April 21, 2026

Stephanie Zettl: Living in the Pretty Light

Episode 73
“A real photograph has a memory attached to it.”

Stephanie Zettl: Living in the Pretty Light

Episode 73

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"Women in their 40s start to disappear from photographs because they think that they're not young enough, thin enough, pretty enough. But the truth is that when you are in your 40s, you are leading a company, you've had children, you have a family, you're doing things in your community. This is when you should be photographed."

In this episode of the She Lift Project Podcast, host Cynthia Kirkpatrick sits down with Stephanie Zettl, an award-winning photographer with over 25 years of experience working across the globe. Stephanie specializes in capturing the inner beauty of leaders, executives, and entrepreneurs through portraits that reveal confidence, personality, and authentic self. Together, Cynthia and Stephanie explore the deeper connection between photography, self-worth, legacy, and what it truly means to be seen.

This episode is for women leaders, executives, and entrepreneurs who have been avoiding the camera or settling for photos that don’t reflect who they truly are. Listeners will discover why confidence is data not a feeling, how photographs build a lasting legacy, and why their 40s are exactly the right time to invest in being seen. After listening, they will feel empowered to step in front of the camera, invest in their personal brand, and embrace the powerful, accomplished woman they have already become.

Show Notes

 

00:00 Introduction & Cynthia’s experience working with Stephanie
02:12 How Stephanie accidentally became a photographer
03:19 Shooting on film with no digital safety net
04:32 The hubris of youth and being insatiably curious
05:51 Losing and reclaiming yourself through your career
06:01 The move to Myanmar that changed everything
09:44 Arriving in Myanmar and feeling “I’m home”
11:14 Life as creative directors for women-owned businesses
12:47 The pandemic, the military coup, and two and a half years abroad
13:15 How trust transforms a photograph
15:30 Kind vs. nice — searching for the best interest of others
18:43 What Myanmar taught Stephanie about beauty
22:16 The inner dialogue every woman fights
23:05 You can’t project confidence you don’t tell yourself first
31:56 The transformation Stephanie sees in executive women on camera
34:00 Why your photographs carry memories — not just images
41:41 Legacy, your 40s, and why this is when you SHOULD be photographed
45:09 You have permission to exist in photographs
48:26 The great grandmother who was a race car driver
50:36 Print your photos — they will be found someday
51:07 Why AI headshots lack soul and memory
53:07 25 years of growth and letting go of perfectionism
56:26 Confidence is data — here’s how to build it
1:01:12 Stop calling it failure. Call it experience
1:03:28 Stephanie’s all-time favorite photograph
1:06:20 Who Stephanie loves working with most
1:07:31 How to find and work with Stephanie

Content Notice

This podcast and all She Lift Project content represents the opinions of Cynthia Kirkpatrick and her guests. The content here is for informational purposes only, and should not be taken as professional advice – financial, legal, medical, or otherwise.

Views and opinions expressed in the podcast and across all She Lift Project media channels are our own and do not represent that of our places of work. While we make every effort to ensure that the information we are sharing is accurate, we welcome any comments, suggestions, or correction of errors.

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