In this episode of The She Lift Project, Cynthia Kirkpatrick sits down with Lisa Govro, founder of Big Heart Tea Co., to explore how a deeply personal mission turned into a nationally recognized, values-driven brand. Lisa shares the journey of building Big Heart Tea Co. from a trailer at local farmers markets to shelves at Whole Foods and boutique shops across the country, all while staying rooted in authenticity, ethical sourcing, and human connection. With a background in social work and a belief that healing should be accessible, Lisa explains how intuition, storytelling, and heart-led leadership shaped a business that refuses to compromise its values.
This conversation goes far beyond tea. Lisa opens up about self-worth, redefining success, resisting comparison, and learning to trust yourself as a woman, a founder, and a mother. She reflects on the courage it takes to say no, the importance of aligning business decisions with personal values, and how true leadership starts with self-belief. Listeners will walk away inspired to bet on themselves, embrace authenticity over perfection, and remember that success is not just what you build, but how you live while building it.